Enquiry
Call, text, chat or page. We capture every lead.
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Growth is a rhythm
See how the rhythm works
Meet revenu rhythm build it once then it runs
A simple rhythm for small business. It captures every enquiry, replies fast, shows proof and guides each job to the next step. Set it up once, then it runs while you work.
Adam Pilakis founder of revenu. Built with real businesses in mind. Taught by the founder.
see your business on the rhythm
Picture the day from first enquiry to next job. Short steps. No leaks. The system runs while you work.
Instant reply
A friendly message in seconds with easy ways to book.
Follow up
If nothing happens, a gentle nudge brings them back.
Quote or visit
Send a price or book a time today.
Convert
Approvals, deposits and reminders that land.
Job delivered
Simple updates so no one wonders what is happening.
Review and reply
One tap rating at handover with a quick owner reply.
Return or referral
Timed to the job. Personalised to what they did and when they did it.
When this loop is green we turn on reach so every dollar lands.
Let us talk about reliability. This is make or break. I am not here to fix your reliability. That part is yours. No ad, no funnel and no script will scale a product or service that is hit and miss. Think about a local restaurant. First visit you are happy. You go back and the meal is not as good, the table is not clean and the waiter is a bit rude. You do not go back and you do not send friends. The same rule applies everywhere. When the work is steady the system multiplies it. When it is shaky the system multiplies the wobble. We smooth the path around the work then we turn up the volume. But it starts with you.
* Reliability is a shared promise. We automate capture, follow up and next steps. You deliver the work.
build it once then it runs
The ring is reliability. Switch each step on in order for steady growth.
- 01Reply fastRespond
- 02Remind peopleRetarget
- 03Make yes easyConvert
- 04Show proofProve
- 05Stay in touchRepeat
- 06Get foundReach
Why most people flop chasing new customers first
New eyeballs will not save a leaky system. Fix reply, proof and conversion first. These numbers show why the base beats the blast, then you turn on reach.
Respond within five minutes
More likely to qualify than waiting thirty minutes.
Why this matters: be first and they stop shopping.
Warm beats cold
Chance to sell to an existing customer.
Why this matters: keep good customers close.
Cold baseline
Chance to sell to a new prospect.
Why this matters: do not rely on cold to save leaks.
Funnels outperform homepages
Focused pages convert multiple times better than a generic site.
Why this matters: one clear action beats many choices.
Reviews drive choice
People who read reviews before choosing a local business.
Why this matters: ask at the happy moment.
Smart lists beat blasts
Average open rate lift for segmented sends.
Why this matters: message the right group.
Map Pack captures clicks
Local search clicks that go to the top three once the base is set.
Why this matters: tidy your profile before ads.
Keep complaints under 0.1%
Cross this and sender reputation sinks fast.
Why this matters: protect deliverability as you scale.
Sources and notes
- Speed to lead (21×): MIT/InsideSales — Lead Response Management. See also Harvard Business Review, “The Short Life of Online Sales Leads”.
- Warm vs cold (65% vs 5–20%): Marketing Metrics (widely cited close rate ranges).
- Funnels vs homepages (≈3×): Unbounce — Landing Page Conversion Benchmark reports.
- Reviews read (≈75%): BrightLocal — Local Consumer Review Survey.
- Segmentation lift (≈14.3%): Mailchimp — Effects of List Segmentation.
- Map Pack clicks (≈40–45%): Backlinko and seoClarity studies on local SERP click behaviour.
- Complaint threshold (0.1%): SendGrid deliverability guidance on spam complaint rates.
The Questions People Whisper
(But Should Just Ask)
“Why can’t I just run ads and get more leads?”
You can. But if your response time is slow, your site is messy, or you’ve got no reviews, most of those leads will go cold. Reach without readiness is like pouring water into a bucket full of holes.
“Isn’t this just a fancy CRM with extra steps?”
No. CRMs hold data. Revenu runs the plays. It answers missed calls, follows up leads, asks for reviews, pushes out offers, and books jobs in your calendar. That’s the difference between storing numbers and actually moving numbers.
“What if my product or service isn’t perfect yet?”
Then your first job is not scaling, it is fixing reliability. No system can market a bad meal twice. Think of a restaurant. If the food is average and the service sloppy, no campaign will save it.
“I already send email newsletters. Why change?”
Because blasting the same thing to everyone does not work anymore. The average open rate on non segmented blasts is flat. But segmented and personalised campaigns lift opens by more than 14 percent and that compounds into real conversions.
“Can’t I just use Mailchimp or ClickFunnels or the tools I already have?”
You can. But then you are duct taping apps together, logging in everywhere, and hoping they play nice. Revenu replaces that mess with one system built to run the whole model in order.
“Why not start with cold outreach and SMS campaigns? Isn’t that faster?”
It is faster to burn your domain and annoy prospects. Cold has a ten percent chance at best. Warm and retained customers buy at sixty five percent. It is not about speed, it is about compounding results.
“What if my team does not use it?”
That is on us together. We do not throw you a login and walk away. We onboard, record looms, jump on Zooms, and guide until it sticks. But your team has to lean in. That is the only way it works.
“Does this work for my niche?”
If your business takes calls, gets enquiries, relies on bookings, or benefits from repeat customers, yes. It does not matter if you are a tradie, a salon, a clinic, or a consultant. The system is the same, only the workflows change.
“Why do you insist on building in the order of the Rs?”
Because data proves it. Reviews drive eighty one percent of buying decisions. Responding in five minutes makes you twenty one times more likely to qualify. Funnels convert three times better than generic sites. Warm beats cold every time. If you skip steps, you waste effort.
“So you are not promising leads tomorrow?”
No. I am promising a system that does not waste them when they do come in. Shortcuts make noise. Systems make businesses scalable.
Your next step
The only thing between you and more leads is one click
You have seen how funnels beat websites
You have seen how revenu replaces a messy stack of tools
You have seen that it is simple to use, supported, and proven to work
Now it is your turn to try it
P.S. We believe spam belongs in a can, not your inbox.
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