SMS Campaign Calculator

    SMS Campaign Calculator

    A standard SMS is 160 characters. Add an emoji, a special character, or a curly quote and that limit drops to 70. Marketing text isn't like messaging from your phone - know your cost before you hit send.

    01 · Builder

    Campaign Calculator

    first name
    last name
    full name
    email
    phone
    company name
    address
    city
    business name
    business phone
    location address
    appt time
    appt date
    cancel link
    booking link
    user name
    custom value
    discount code
    0 Chars
    0 Segments
    GSM-7 Encoding
    $0.000 USD / Send
    02 · Volume
    Contact volume
    Total Estimate (AUD)

    for 1,000 sends

    $0.00
    R
    revenu
    ...
    03 · Best Practice

    How to save on SMS

    Emojis = $$$

    One emoji forces the whole message into Unicode. Your limit drops from 160 to 70 characters. It can triple your costs instantly.

    Smart Quotes

    Pasting from Docs often adds "curly" quotes. These are Unicode. Stick to standard "straight" quotes to stay in GSM-7 encoding.

    Link Shorteners

    Long URLs are expensive. Use a shortener to keep your links under 25 characters and your segment count at 1.